Internet marketing for real estate: a practical tactical blog

Real Estate Internet Marketing “Map”

During one of the final panels at Real Estate Connect in NYC I was sketching in my notebook the process of how users get to websites, and what we ultimately want them to do when they get there.

I took a few minutes to draw it up when I got home, and this is what I came up with. It’s far from complete, but seems useful in explaining how firms like ours use “web 2.0″ technologies to get traffic to our client’s sites. I thought it might be useful in providing a visual framework to illustrate the process. Personally, I needed something to organize the constant flow of information, ideas, sites, tools, etc., that constantly cross my desk/inbox/RSS feed.

Do you think this is a useful and/or accurate way to represent this?

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Coming up with good domain names

One really useful feature on LinkedIn in my opinion is their “Answers” section – where professionals can post questions and receive answers to them from their peers.

I was perusing the real estate and technology sections and came across this post about brainstorming domain names.

We’re commonly asked at Union Street Media about the whole domain name process – criteria for choosing a name, how to come with a name, and how to register it. The post above is a great resource for researching great domain names.